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5 tips for blogging your way to success

Views 0 Views    Comments 0 Comments    Share Share    Posted 04-08-2009  
Chances are, your blog is not going to land you a book or movie deal like Julie Powell or make you a superstar like
Perez Hilton.

But it can bring you personal satisfaction, give you an outlet for expression, help you connect with others and even assist you with leveraging a business. Along the way, you may even come across a little fame. Here`s how:

• Blog about what you are passionate about, said Jennifer McLean of blog search engine Technorati. Coming up with fresh and interesting content is easier. And if you`re only blogging for money or fame, readers will pick up on it, she said.

• Make sure you post frequently, said Gretchen Rubin, who blogs about happiness. "That is a sign of vitality on a blog." And have a clear idea of what you are blogging about. Blogs do better when you have a focus.

• If you are an aspiring author, show that you have a loyal following, said Brooke Warner, senior editor at Seal Press. "When someone says I get 25,000 unique visitors a month, we pay attention," she said. "They have readers and either their story or writing is really good."

• Develop your unique voice. Powell, who blogged about cooking all the recipes in a Julia Child cookbook, had a "unique hook — nobody else had done that," said Ellen Gerstein, vice president of marketing for John Wiley & Sons. She also brought a lot of humor to her blog.

• Spend time on marketing, said Darren Rowse of ProBlogger.net, a blog with tips for bloggers. With millions of blogs afloat on the Web, writing posts isn`t enough to attract followers, he said. Focus on writing guest posts for other blogs or networking, for example.

Source:
http://economictimes.indiatimes.com/Infotech/Tips-for-blogging-your-way-to-succe
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